How to become a freelance outdoor writer

Freelance outdoor writing offers plenty of reward for those who love the outdoor lifestyle. Paid opportunities to travel, explore and spend time outside are wonderful when they come along but, compared to other areas of freelance writing, this is a competitive industry.

Campaigns such as Sport England’s This Girl Can and Ordnance Survey’s Get Outside are starting to work and the numbers of people spending time in the natural environment are increasing. This has led to an growth in requirements for outdoor writing but breaking into the industry still takes time and persistence. We have five top tips on how to become a freelance outdoor writer.

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How digital technology can encourage us to Get Outside

Like many people I have multiple interests and passions. As well as being a keen freelance copywriter and outdoor blog writer, I love the outdoors, am a Get Outside Champion for mapping giants Ordnance Survey and work as an influencer for multiple outdoor equipment suppliers. You would be right in thinking that the contrast between days spent typing at my desk and days spent training people in expedition skills on Dartmoor is huge. Those who love the outdoors are perhaps supposed to spurn digital technology, see the screen as the enemy and frown every time they pass someone using a mobile device. Sport England disagree with this and are calling for the sport and physical activity sectors to embrace technology.

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Emoji Searching – Would you? Should you? Did you even know you could?

I often think it would be quite exciting to be a search engine; with all that information to your fingertips and all that power over who gets to see what, you could perhaps rule the world. You would certainly rule the world of keywords but what if you became bored with words, especially sets of words, which all essentially mean the same thing? You might like to lighten things up and let people use emojis in their search queries. Continue reading “Emoji Searching – Would you? Should you? Did you even know you could?”

Devon attractions or Devon distractions? Freelance writers be warned

When spring hits and the sunshine comes out, Devon can be a pretty (actually pretty) good place to be living and working. With beaches, moors and a whole load of other outdoor places to explore, a freelance writer in Devon could feel spoilt for opportunities to get outside and find out more about her lovely home. Which, of course, is exactly what I spend a lot of my time doing. Unfortunately some of this is time that I should be spending at my desk writing and paying the mortgage. Here are a few of my thoughts on how to deal with distractions when you are working from home. Continue reading “Devon attractions or Devon distractions? Freelance writers be warned”

International Women’s Day 2019 – 5 reasons women make the best bloggers

The quest for excellent blog writing has not lost its momentum and it has to be said that there are some great blogs out there. I find that most of my favourite blogs make me laugh, teach me something new and are written by women. It was the last item in this list that made me wonder whether or not women actually made better bloggers than men. Here are my 5 (tongue in cheek) reasons to suggest that they do… Continue reading “International Women’s Day 2019 – 5 reasons women make the best bloggers”

Can’t they make jam? The post-Brexit food crisis.

I am in the grip of a writer’s conundrum here, on one hand I am doing my utmost to sit on my frustrations and stay out of the Brexit debate, on the other, I like talking about food (and of course eating it). Continue reading “Can’t they make jam? The post-Brexit food crisis.”

Even writers have to do spring cleaning. 5 speedy ways to spruce up your blog

At Fi Darby Freelance we often find ourselves responsible for the content and appeal of several blogs at a time. As well as having two blogs of our own, we like to keep our clients happy. All of which means that a bit of blog spring cleaning is definitely to be recommended. (This should not, by the way, be muddled up with ‘bog spring cleaning’ which is much more smelly!) We have five top tips to help you give your blog the spring cleanup it needs. Continue reading “Even writers have to do spring cleaning. 5 speedy ways to spruce up your blog”

Internet Abbreviations for Business

Imagine a world where everything we said had a word or character limit on it. We wouldn’t stop talking, we would just develop our own language and our own system of abbreviations. This is, of course, exactly what has happened with social media but with the overspill of internet abbreviations for business into general job parlance, it pays to keep ahead of internet jargon and internet contractions. To help you avoid getting your UV mixed up with your UI or, IMHO worse still, your UTI, we have some of the key internet abbreviations for business (plus a few entertaining extras FYI) DFTBA!! Continue reading “Internet Abbreviations for Business”

How to become a great influencer in 2019

Put simply, influencer marketing is marketing that is based on relationships already built up between influencers (e.g. social media users and bloggers) and their audience. As far as brands are concerned, working with influencers provides a win-win situation, particularly in niche markets. The world of the influencer is an attractive one but how do you become a great influencer in 2019? Continue reading “How to become a great influencer in 2019”

What is influencer marketing?

The predictions are that influencer marketing in 2019 is set to continue its rise in popularity. We lost our love of traditional ‘push’ advertising a long time ago, overtly personalised ads are not hitting the mark and more of us than ever before are viewing our media on the small screen. Continue reading “What is influencer marketing?”